Monday, July 19, 2010

A lesson to make us work

CJP ( an organisation wich actually promotes culture to youg people) organised a workshop for us on the AIFW. I didn't now what to expect, and was surprised when a real journalist was talking to us.
She spoke about fashion-journalism and where it's about. My long time question "are bloggers a risk for the magazine industry/journalism" was also responded.
She made us realize that there is more behind than we think. In my optinion you need to know some facts about the industry and of course the product, ,wich is clothing, but she told us that the reader is also very important. Well, I am not trying to learn you the lesson, but a workshop really did make sence for the new generation. It opend me the eyes a little bit more, so I hope we get to learn somethinig new next season. Who knows?




Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

Somewhere in Amsterdam, there was a light...

At the end of the evening on Saturday, we even got a surprise by Conny Groenewegen. The designer created a catwalk outside. It was different and unexpected, and some of the guest may not have understood the show. Cool fact about it: The models had headphones in their hair for a reason, we got them too. This show's music was not coming from the speakers, in fact there where no speaker but from those headsets. Is conceptual fashion turning into utility? Maybe, but the silent was nice when the show ended and very peaceful in a way.  And the pret-a-porter collection looked very pret-a-porter (love to have some of those items for myself).
A show that made you thing twice, go Conny!





Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

Palette de couleurs


Darylvanwouw's latests show was very different than what we are used to (or expecting). The "streetcouture" is turned into something very chic! I loved the color and the way it was styled, however, there was something special about the models. In fact when I saw their hair and make up they made me think about the Acapella song (you know from Kelis, with the african theme, but better). I say: next summer we all will be looking very chic, and colorfull!







Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

Hello there, summer!




The sunset afterparty (the name I made for this collection), started when the room got darker. But then the SS11 collection by DAGMAR entered the room. Just imagine: you wearing DAGMAR at a party after sunset (now it makes sense doesn't it). The craftmanship and love for textiles where visible from front row untill the back of the Salon. There where a lot of black peaces, and normally we all want color, but this collection still felt very "summer". The collection made me think about how would I wear it and with what? Well, be sure you could wear those items every where. From the "work" outfit until the "party-dress". We saw them all. Maybe because the collection is created but women (we know what we need, and desire). It looked very chic and sensual at the same time (the girl where not naked, but the seasuality of the clothes by covering their skin made this collection sensual). Loved the way the fabrics moved with the body (hated I was not wearing the outfits I saw on the catwalk). The hair was big, with a lot of volume, but didn't get in the way of the clothes. On the other hand, it pop-out the volume of the clothes even more, which was beautiful to see how free the garments where to move. 



 






Text: Sónia - Style-Obscur
Photographs: Aram Goudsmit