Show report: Hunkemoller

Hunkemoller was present during this edition of AIFW for the first time! Of course it was a full house with celebrities such as Jasmine Sendar and Inge Ypenburg.

The theme of the collection: "Women in bloom" which stands for the modern woman in bloom. The setting in the room was of course filled with blooming flowers all over the screens and a vanilla scent caught our attention.

Hunkemoller showed her fall/winter collection for this year. The lingerie sets were chic, romantic and yet girly. The thread for this collection were black accents combined with color and striking details such as lace, satin fabrics and strass stones.

Soft colors such as nude and pastel purple are a must this season varied with black sets.

According to Hunkemoller, the modern woman can be romantic and girlish at the same time. A few od the girlish features were the full floral printed jumpsuits, lingerie sets and robes.

Overall, a great collection which will be in stores for upcoming season!

Text by Stacey Currie - iwritefashion
Photos by Vincent Kos

Spotted @ AIFW

There's never a dull moment at Fashion Week. Different styles clash during this event and I love seeing the styles of others! It always inspires me one way or the other!

This group stood out because of the diversity. It's such a good picture. Punk, rock, maxi dresses, plaids and stripes are combined in this one picture. They all look fantastic! Don't you think?

This was my all time favorite guy at Fashion Week: Allard Honigh. He walked by me as I was blogging but his self-made Chanel bag caught my eye! "I made it in 5 minutes" he said. Well, that's a great accomplishment! It looks exactly like the one from the Jak & Jil blog. This is a great DIY (do it yourself) project!

Text by Stacey Currie - iwritefashion
Photos by Vincent Kos

Show report: RANGAKU by Kentroy Yearwood

Last friday Kentroy Yearwood's collection was the launch of AIFW's Green Fashion competition.

His collection is based on the revolutionary movement RANGAKU. It means Dutch studies or Dutch learning developed by Japan. In a much broader meaning it is Western learning. Through RANGAKU Japan learned aspects of the revolution occuring in Europe at that time.

The crowd assembled on the Westergasfabriek terrains as this show was open to the public. About 16 models stood quietly in plastic boxes showing off Kentroy's designs.

Kentroy is known for promoting the green fashion movement. That's why he continues to explore new ways of working with natural and organic materials.


This dress was one of my favorites; the pastel color and the use of soft materials make a beauitful dress.

Are you a young entrepeneur in the fashion industry? Click here for more information about The Green Fashion competition!

Text by Stacey Currie - iwritefashion
Photos by Vincent Kos

A lesson to make us work

CJP ( an organisation wich actually promotes culture to youg people) organised a workshop for us on the AIFW. I didn't now what to expect, and was surprised when a real journalist was talking to us.
She spoke about fashion-journalism and where it's about. My long time question "are bloggers a risk for the magazine industry/journalism" was also responded.
She made us realize that there is more behind than we think. In my optinion you need to know some facts about the industry and of course the product, ,wich is clothing, but she told us that the reader is also very important. Well, I am not trying to learn you the lesson, but a workshop really did make sence for the new generation. It opend me the eyes a little bit more, so I hope we get to learn somethinig new next season. Who knows?

Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

Somewhere in Amsterdam, there was a light...

At the end of the evening on Saturday, we even got a surprise by Conny Groenewegen. The designer created a catwalk outside. It was different and unexpected, and some of the guest may not have understood the show. Cool fact about it: The models had headphones in their hair for a reason, we got them too. This show's music was not coming from the speakers, in fact there where no speaker but from those headsets. Is conceptual fashion turning into utility? Maybe, but the silent was nice when the show ended and very peaceful in a way.  And the pret-a-porter collection looked very pret-a-porter (love to have some of those items for myself).
A show that made you thing twice, go Conny!

Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

Palette de couleurs

Darylvanwouw's latests show was very different than what we are used to (or expecting). The "streetcouture" is turned into something very chic! I loved the color and the way it was styled, however, there was something special about the models. In fact when I saw their hair and make up they made me think about the Acapella song (you know from Kelis, with the african theme, but better). I say: next summer we all will be looking very chic, and colorfull!

Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

Hello there, summer!

The sunset afterparty (the name I made for this collection), started when the room got darker. But then the SS11 collection by DAGMAR entered the room. Just imagine: you wearing DAGMAR at a party after sunset (now it makes sense doesn't it). The craftmanship and love for textiles where visible from front row untill the back of the Salon. There where a lot of black peaces, and normally we all want color, but this collection still felt very "summer". The collection made me think about how would I wear it and with what? Well, be sure you could wear those items every where. From the "work" outfit until the "party-dress". We saw them all. Maybe because the collection is created but women (we know what we need, and desire). It looked very chic and sensual at the same time (the girl where not naked, but the seasuality of the clothes by covering their skin made this collection sensual). Loved the way the fabrics moved with the body (hated I was not wearing the outfits I saw on the catwalk). The hair was big, with a lot of volume, but didn't get in the way of the clothes. On the other hand, it pop-out the volume of the clothes even more, which was beautiful to see how free the garments where to move. 

 

Text: Sónia - Style-Obscur

Photographs: Aram Goudsmit

There's no Fashion Like Show Fashion

In between the shows the fashion crowd have a minute to flanner, take a pose, observe and 'investigate' eachother. Fashion Week is a moment where people know they will be watched by others and therefore put a lot of effort into their wardrobe. Will they also put this kind of effort in their fashion presentation without a fashion week? Let's hope so. Take a look and be inspired!

Christina (DFF) prefers extravagant fashion items

Julien explained his clothes have to look like Julien.

Stylist Yordi huinder (r) discribed his style nonchalant and 'to young for my age'. On his side is eshter  Nieuwjurk

Danny (2nd year student Rietveld) wears custimized pants and torned tights

Costume Designer Jimmy Paul has a good sense of humour if it comes to fashion

Laurie de Kok (fashion designer) wears artistic shoes of Fleur Thio 

Stephanie Floor (AIFW) wears a jumpsuit of Bruuns Bazaar

Photo's by VINCENT KOS, www.vincentkos.com

Written by Marij Rynja, www.MarysCupOfTea.Blogspot.Com

There was something about NON (by KIM): UNCONTACTED

As I walked into the Salon the feeling of art was in the air. The SS11 collection by NON by KIM was all about fluent lines, volumes, abstraction and craftsmanship. There was a sense of freedom in the air. Once again Kim gave us a wonderful show. The concept, the clothes, and the art film matching and completing each other. Even with the concept and her share of abstract ideas with the audience made this was a very wearable collection. It's casual and rock-and-roll, but sophisticated at the same time. Simple but very well made. Also the color card was fresh. The love and passion for art and fashion were there, and everyone could feel it .

Also the Salon was very full of people. I think when you taste the love for craftsmanship by Kim, you just can't get enough.

 

 

 

Text: Sónia, Style-Obscur
Photographs: Aram Goudsmit

The kings of Ado Les Scents

Last year winner of the Frans Molenaar price, Hyan Yeu, presented his SS 2011 Men’s wear collection, called ‘The king is helpless’. The show started with sophisticated royal classic music. It was a very elegance and clean fashion show. The collection had elemets of the smoking suit, but translated into sportive and clean men shirts. The cloths breath air and look like they fit like a glove.

The round shoulders slightly puffy ¾ sleeves and little pleats on unexpected place - like the neckline - subtly add softness to the classic men’s garments. The models walked static on middle age sandals, but looked cool and fresh.

Hyan Yeu is very promising for the future, because of his craftsmanship and refinement. With this collection - and with this young promising new designer - men’s fashion has found another nobel knight that puts fashionable menswear on the fashion map in the Netherlands. A knights tail to keep an eye on. 

Vivian Sneep & Marij Rynja
pictures by Vincent Kos

Show report: Monique Collignon

I had high expectations for Monique's Spring/Summer 2011 predictions because I liked her previous collections.

The audience swarmed in and when everyone was seated the lights slowly went out. At every show celebrities are present. As well as this show; celebrities such as Marijke Helwegen, Ans Markus, Bastiaan van Schaik and Graziella Ferraro were front row.

Monique is known for her feminine designs. She presented a wearable collection for the working woman. It consists of flamboyant dresses, leather looks, printed blouses, trousers and skirts. Highlights were the assymetric jumpsuit and ruffled dresses. The looks were finished off with colored flowerclips in the hair and nice and comfortable wedges. So don't store your wedges yet ladies!

Kim Feenstra, from Holland Next Top Model opened the show and Sylvia Geersen (also from HNTM) ended it. Text by Stacey Currie - iwritefashion
Photos by Vincent Kos