Fashion meets art at NON by Kim

The innovative menswear label NON by Kim, founded by Dutch designer Kim Bakker, presented her new collection at a very special place: the Willet Holthuysen Museum in Amsterdam. In this fairytale-like location, models were exhibited as real life art pieces.

The setting and clothes together made an almost surrealistic experience for the fashionable crowd that was pleasantly surprised by this unique setting. The modern fashion items combined with the classic surrounding made a completely different way of presenting: very fashion forward indeed.


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Text & photography: Lisa Goudsmit lisagoudsmit.blogspot.com

Non by Kim

Kim Bakker is a Dutch men's wear designer and a fashion design lecturer at the Amsterdam Fashion Institute. Kim searches to break the boundaries within men's wear in her collections, and soes so by using exciting materials and playing with the traditional 'roles' that certain clothing garments / styles play.

Her autumn/winter collection '10/'11 was inspired by Norwegian south-pole explorer, Roald Amundsen who ventured through the Antarctic in 1911.

As frost-bitten models frontiered the runway with icy-eyes and sturdy (Vagabond) boots, it became clear that they could also survive the freezing polar climates.

Kim's collection combined beautiful thick knits with layers of jersey and waxed cotton. The latter of which produced almost cardboard-looking materials fitted into casual-cool men's jackets.

Kim: "I continually aim to redesign men's clothing and always search for new wearable garments, such as woollen 'house-pants', which I derived from woollen upperwear."

WRITTEN BY HOLLY SYRETT
PHOTOGRAPHY CORNÉ RIJNEVELD